Clever Real Estate (ListWithClever.com) and Flat Fee Group both promise Alabama sellers a lower cost than a traditional listing, but they work in very different ways. Clever is an agent-referral service: it matches you with a traditional agent who has agreed to a reduced rate, and that agent pays Clever part of the commission. Flat Fee Group is a national co-op of direct flat-fee MLS brokers, and in Alabama you list directly with licensed broker Tracy Hood of Amerisell Realty (license 84479-1, licensed since 2008). Here are the facts side by side.
Clever states in its Terms and Conditions: "CLEVER IS MERELY A REFERRAL SERVICE." The terms describe Clever as "an independent web-based provider of real estate related referral, directory, and content services" that "does not control or supervise" the agents it refers. Its FAQ says you will "sign a standard listing agreement… with that agent (not with Clever)," and that "Clever earns a referral fee from the agent's commission when a transaction closes." (As listed on listwithclever.com/terms and listwithclever.com/faq, checked October 2026.)
Flat Fee Group has no middleman. Tracy Hood's office signs your listing agreement and enters your home on the MLS. Amerisell Realty is a direct member of six Alabama MLS boards: Huntsville (ValleyMLS), Birmingham (Greater Alabama MLS), Montgomery, Mobile, Gulf Shores/Baldwin, and Florence/Muscle Shoals. There is no referral fee built into your price, because nobody is referring you.
| Feature | Flat Fee Group Alabama (Tracy Hood, Amerisell Realty) | Clever Real Estate (as listed on listwithclever.com, checked October 2026) |
|---|---|---|
| Business model | Licensed Alabama broker lists your home directly | Referral service that matches you with partner agents |
| Who you sign with | Tracy Hood's office at Amerisell Realty | The partner agent's brokerage, not Clever |
| Listing-side cost | SHOWCASE $399 (6 months, nothing at closing) Full Service $349 + 0.5% at closing (until sold) Platinum $999 (until sold, nothing at closing) |
1.5% listing fee, $3,000 minimum, paid at closing |
| Referral fee in the deal | None | Yes. The agent pays Clever a portion of the commission. |
| Who answers your questions | Tracy Hood's office: 256-627-6609 | Clever's Concierge Team (833-2-CLEVER) during matching, then your agent |
| Getting out | You may cancel at any time, for any reason, unless your home is under contract | No binding agreement with Clever; leaving the listing is governed by the agent's listing agreement |
Clever's fee is as listed on listwithclever.com, checked October 2026. Clever can change its pricing at any time, so confirm current terms with Clever. Clever notes that buyer's agent commission "still applies." Any buyer's agent compensation you agree to is separate in every case.
Clever's percentage grows with your sale price. Flat Fee Group's Alabama plans are flat, except Full Service, which adds 0.5% at closing. Clever figures below use the 1.5% rate and $3,000 minimum as listed on listwithclever.com, checked October 2026.
| Sale price | Clever (1.5%, $3,000 minimum) | FFG Full Service ($349 + 0.5%) | FFG Platinum ($999) |
|---|---|---|---|
| $200,000 | $3,000 | $1,349 | $999 |
| $300,000 | $4,500 | $1,849 | $999 |
| $400,000 | $6,000 | $2,349 | $999 |
Clever partners are traditional full-service agents, so service levels are not identical to every Flat Fee Group plan. Our Platinum plan includes a market analysis, contract review, negotiations with the buyer's agent, help with repairs after inspection, and a review of your closing statement.
One relationship instead of three. With a referral model there are three parties: you, the referral company, and the agent who holds your listing. Clever's terms say referrals "are not recommendations" and "you are responsible for vetting referrals." With Flat Fee Group, the broker you hire is the broker you call, through closing.
A two-year tail, for the agent. Clever's broker agreement charges the agent a service fee "calculated as a portion of the gross commission" on transactions that close within two years of the referral. You don't pay that fee directly, but it helps explain how referred agents set their rates.
If you want a traditional, full-service agent and would like help finding one, Clever's free matching does that. Clever says, "If you don't love your Clever partner agent, you can request to meet with another." If you want a licensed Alabama broker at a flat price, a direct flat-fee broker usually costs much less.
No. Clever describes itself as a referral service. As listed on listwithclever.com, checked October 2026, its listing fee is 1.5% with a $3,000 minimum. Flat Fee Group is a flat-fee MLS brokerage.
Clever's FAQ says it "earns a referral fee from the agent's commission when a transaction closes."
Yes. Full Service ($349 plus 0.5% at closing) and Platinum ($999, nothing extra at closing) both run until sold and include a market analysis, contract review and negotiations with the buyer's agent.
Huntsville (ValleyMLS), Birmingham (Greater Alabama MLS), Montgomery, Mobile, Gulf Shores/Baldwin and Florence/Muscle Shoals. Amerisell Realty is a direct member of each.
Not automatically. After the NAR settlement, buyer's agent compensation is negotiable and is not advertised on the MLS. You can offer it, decline it, or negotiate it in an offer.
See all three Alabama plans and order online on our Flat Fee MLS Alabama page, or call Tracy Hood's office at 256-627-6609 with questions.